About Us

Born in Florence in 2012 with a pioneering vision, Eco Tours Italia set out to change the way people experience Italy. What started as a small eco-friendly city tour operation has grown into a full-service travel brand — Progetto Tour Italia S.R.L. — built on sustainability, authenticity, and a deep love for Italian culture. Over 14 years and 300,000+ happy travelers later, our team of 30 passionate locals is still driven by the same idea: that the best way to discover Italy is slowly, responsibly, and with someone who truly knows it.